Frequency Value

Facebook-Meta-Ads

Definition

A breakdown dimension showing how many times people saw your ad. Instead of giving an average, it distributes viewers by the number of impressions they received. For example, it might show how many people saw the ad 1 time, 2 times, 3 times, etc. This is only available for reach-and-frequency buys or with the reach and frequency objective.

Example

breakdowns=['frequency_value']

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